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The Sports Marketing Report is a FREE weekly summary of the latest best practices in the business of sports. Each edition consist of practical, best practice ideas that you can implement immediately to improve the bottom line for your team or organization.
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SPORTS MARKETING REPORT – LATEST STORIES
SPORTS MARKETING REPORT – LATEST STORIES
Pandemic Propels Sports Sponsorships To Outperform Expectations
Pandemic Propels Sports Sponsorships To Outperform Expectations "The pandemic-inspired digital transformation combined with pent-up demand and the unifying nature of sports led to more effective
Sports marketing trends for 2021
Sports marketing trends for 2021 "The uncertainty around the COVID-pandemic continues to limit future planning as we look ahead to 2021, and
Sports leagues facing more than $300 million drop in airline sponsorships
Sports leagues facing more than $300 million drop in airline sponsorships "As U.S. sports leagues continue to welcome back fans to stadiums,
Ticket prices for Philadelphia pro sports teams skyrocket on open market
Ticket prices for Philadelphia pro sports teams skyrocket on open market "It took just a couple hours after Tuesday's announcement that fans
One year on, U.S. sports eye post-pandemic rebound
One year on, U.S. sports eye post-pandemic rebound "The night the life-altering impact of the novel coronavirus dawned on many U.S. sports
Experts: Sports fans win in post-COVID ticketing world
Experts: Sports fans win in post-COVID ticketing world "The COVID-19 pandemic has devastated few industries more than the ticketing business, but fans
NHL’s Lake Tahoe ratings were great or horrible, depending on your viewpoint
NHL's Lake Tahoe ratings were great or horrible, depending on your viewpoint "The ratings for the NHL's first foray to Lake Tahoe
‘Success in Sports Is Driven by the Behavior of Completely Irrational Human Beings’
‘Success in Sports Is Driven by the Behavior of Completely Irrational Human Beings’ After nearly 30 years of competition spanning three leagues