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The Sports Marketing Report is a FREE weekly summary of the latest best practices in the business of sports. Each edition consist of practical, best practice ideas that you can implement immediately to improve the bottom line for your team or organization.
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SPORTS MARKETING REPORT – LATEST STORIES
SPORTS MARKETING REPORT – LATEST STORIES
Opinion | Five things we must implement to affect positive change in the sports marketing industry
Opinion | Five things we must implement to affect positive change in the sports marketing industry "We have deferred the update too
How brands are pivoting sports sponsorship in the face of COVID-19
How brands are pivoting sports sponsorship in the face of COVID-19 "Brands spent somewhere well above $750 million sponsoring sporting events and
Seattle Kraken reveal nickname for NHL expansion team
Seattle Kraken reveal nickname for NHL expansion team "Seattle released the Kraken on Thursday, unveiling its long-awaited name, logo and colors in
Washington Football Team Rebrand Could Take 18 Months, Coach Says
Washington Football Team Rebrand Could Take 18 Months, Coach Says "When the Washington Football Team earlier this month announced plans to retire
What comes next in the name game at the Bills’ stadium?
What comes next in the name game at the Bills' stadium? "The naming rights for the home of the Buffalo Bills are
Report: MLS set to allow CBD sponsorships
Report: MLS set to allow CBD sponsorships "CBD partnerships are not approved by any US major sports property, including MLS, but SBJ
Sponsors Take Heart: Sports Teams Will Reach Fans With Or Without Attendance
Sponsors Take Heart: Sports Teams Will Reach Fans With Or Without Attendance "Teams and brands are concerned about sponsorship value if fans
How Sports Marketers can be Data-Smart to Kickstart Success
How Sports Marketers can be Data-Smart to Kickstart Success "Far from normal, the 2020 sporting season will be a season like no